The Fifth Pallet Almost Killed Me
A podcast about starting and growing your business.
Episode 15: The Cost of Doing Business with Your Dream Accounts
Episode 14: The Cost of Doing Business with Your Dream Accounts.
Episode 12: Rejection.
How to reframe your beliefs for success
Episode 11: Marketing on a Budget:
Top 5 Things You Should be Doing All the Time
Episode 7: Raising Money: Part 3
The last in our three part series on Raising Money for your business. In this episode Heather talks about building a deck to show potential investors and how to build a data room. She also questions when and if some founders are actually ready to raise money.
Episode 5: Raising Money: Part 1
It’s the word every entrepreneur dreads: Fundraising. How? Why? Who? How much? Over the next few episodes Heather will explore this topic, starting with the types of money available to businesses. If the lingo has ever confused you, you’ll want to make sure to tune in to this episode.
Episode 4: There’s Enough Room For Everyone
As a company you need to know who your competitors are and what they are doing. But what happens when you take it too far? We explore how copying your competition can ultimately take you out.
Episode 3: Brand Persona and Your Story
Who is your brand? Yes. Who? What feeling are you inspiring in your customers and perspective customers? Is it intentional or unintentional? Learn how to build a brand persona and tell your unique story in this episode of The Fifth Pallet Almost Killed Me.
Episode 2: Getting the Idea Out: Starting a Business
You have an idea? Or even an existing business but don’t know how to move forward in a 'sure' way? There are steps to get you to put it out there with confidence. Listen to this episode!
Episode 1: The Fifth Pallet Almost Killed Me
Heather K. Terry is a New York City area CPG consultant, speaker and entrepreneur who has had her own companies and worked with many different brands. In the Fifth Pallet Almost Killed Me, she recounts her experiences in business from knowing absolutely nothing to becoming an industry expert and brings on guests from all areas of the consumer packaged goods industry.